Chris
Moreland
A gifted speaker, writer, and leadership and organizational development expert, and a street-smart C-level leader who has spent 20+ years turning ambiguity into measurable progress.
Chris Moreland is an entrepreneur, executive advisor, leadership strategist, and technology innovator dedicated to helping people and organizations unlock their fullest potential.
As Founder and President of Moreland Accord, he partners with CEOs, executive teams, and boards to navigate growth, transformation, succession, culture change, and strategic alignment.
Chris is the Co-Founder and CEO of Conatum, an AI-powered performance intelligence platform that helps organizations understand the human factors driving business outcomes. He is also the Founder of HealthCubed, a personalized health intelligence platform that connects nutrition, movement, and human connection to measurable health outcomes, and RxParity, an AI-enabled solution that helps hospitals and health systems identify pharmaceutical savings opportunities and improve financial performance.
Throughout his career, Chris has held leadership positions with organizations including Microsoft, Johnson & Johnson, PepsiCo, General Electric, Mobil, and Vizient, where he developed expertise in leadership, organizational development, performance improvement, and large-scale transformation.
Chris serves on the boards of CourMed and Big Thought and is an Adjunct Professor of Advanced Leadership at the SMU Cox School of Business. He is also the author of Blind Attraction to Certainty, which explores how uncertainty and self-awareness can become catalysts for personal and professional growth.
A graduate of the United States Air Force Academy with a degree in Engineering and an MBA from Central Michigan University, Chris is a Six Sigma Master Black Belt, executive coach, speaker, and facilitator. His work is driven by a simple mission: helping individuals, teams, and organizations unlock human potential through insight, connection, and purposeful action.
A career spent leading change.
Founder, President & CEO
Moreland Accord
Helping leaders and organizations grow, develop their people, and build inclusive, high-performing cultures.
Co-Founder & CEO
Conatum
Building an AI-powered performance intelligence platform that helps organizations understand the human factors driving business outcomes.
Adjunct Professor
Cox School of Business, SMU
Teaching the next generation of business leaders how to build inclusive, high-performing organizations.
Senior Executive Roles
GE · J&J · PepsiCo · Mobil · Microsoft · Expedia · Vizient
Leading organizations through change, developing innovative solutions, and deciphering ambiguity.
“Slogans do not survive scrutiny.
Operating definitions do.”
Chris Moreland